Years ago, when I first discovered Loom, I had one reaction: Where has this been all my life?

As a tax debt consultant running my own business, time is my most precious resource. And let me tell you—the hardest part of being self-employed isn’t the work itself; it’s not having enough time to do everything.

Answering emails, explaining complex tax issues, and walking clients through technical questions used to eat up my day. But Loom changed all that. It became one of the biggest time-saving tools in my business, and now I can’t imagine working without it.

If you’re a business owner who feels like there’s never enough time in the day, listen up. Here are 12 reasons why you need to start using Loom yesterday.

1. Your Customers Are Lazy. (So Make It Easy for Them)

I get it—people don’t want to read long emails, especially when it comes to taxes and finances. They’ll skim, get confused, and then send me even more questions.

But when I send a quick Loom video? They watch, they understand, and they don’t have to email me back for clarification. It’s faster for them and a massive time-saver for me.

2. Time is Money. Loom Saves Both.

As someone who’s self-employed, every minute counts. Before Loom, I spent hours typing out detailed emails or scheduling unnecessary calls.

Now, I hit record, say what I need to say, and send the link. It’s done in minutes, and I can get back to running my business. Time saved, money made.

3. It’s Personal, Without Being in Person.

One of the biggest challenges in my business is building trust with clients who may never meet me in person.

Loom lets me show my face, share my screen, and explain complex tax issues in a way that feels personal—even though we’re not in the same room. That personal touch matters, especially when dealing with sensitive financial issues.

4. Show, Don’t Just Tell.

Taxes and finances can be confusing. Trying to explain things over email often led to more questions than answers.

With Loom, I can show my clients exactly what I’m talking about—whether it’s reviewing a tax document, walking them through IRS forms, or explaining an offer in compromise. No more confusion, no more back-and-forth.

5. Feedback Without the Headache.

Before Loom, getting feedback from clients meant long phone calls or endless email threads. Now, I send a Loom video, and clients can reply directly on the video with their questions or approvals.

It’s faster, cleaner, and so much easier for everyone involved.

6. Follow-Ups That Get Followed Up On.

Follow-up emails often get lost in the shuffle. But when I send a personalized Loom video? Clients pay attention.

A quick “Hey, just checking in on this!” video stands out in an inbox full of text. And when clients feel like you’re speaking directly to them, they’re more likely to respond.

7. Onboarding New Clients Made Painless.

Onboarding new clients used to take up so much of my time. I’d have to explain my process over and over again.

Now? I have a library of Loom videos that walk new clients through everything they need to know. I record it once, reuse it forever, and save hours every month.

8. Build Trust Faster Than You Can Say ‘Invoice.’

When people are trusting you with their finances, they need to feel confident in you. And trust doesn’t happen through email alone.

With Loom, my clients see me, hear me, and feel like they know me—even if we’ve never met in person. That trust is what keeps them coming back.

9. “I Didn’t Understand the Email” Becomes Obsolete.

How many times have you written a long, detailed email only to hear, “I didn’t understand”? For me, too many to count.

Loom solves that. I show clients exactly what I need them to see, explain it in my own words, and leave no room for confusion.

10. Speed Up Your Sales Cycle.

When someone reaches out about tax help, they’re usually stressed and overwhelmed. If I wait too long to respond, they might go elsewhere.

With Loom, I can send a quick personalized video right after our first call. It keeps me top-of-mind, builds trust, and often helps me close the deal faster.

11. Loom = Better Than Zoom.

I love Zoom, but let’s be honest—scheduling calls is a hassle. With Loom, I don’t need to coordinate calendars.

I record when it works for me, send it off, and my clients watch when it works for them. Asynchronous communication has saved me countless hours.

12. It’s Free to Start.

When I first started using Loom, I couldn’t believe how much it did for free. Even today, the free plan gives you everything you need to get started.

No cost, no risk. If you’re not using Loom, it’s not because you can’t afford it—it’s because you’re not prioritizing your time. And in business, time is everything.

Final Thoughts

Loom has been a game-changer for my business. It’s saved me time, helped me build trust with clients, and made my communication more efficient. If you’re a business owner, you owe it to yourself to give it a try at Loom.com

(P.S. Try Loom for 30 days. If it doesn’t save you time and make your life easier, I’ll be shocked.)